Clarifying The Recent Changes To Our Pricing Structure

These are always exciting posts, right? You know, logistics and what not. Woo Hoo!! 😀 But sometimes it’s necessary to help everyone accurately understand changes that have occurred or just to make sure I’m being clear in my previous explanations. So bear with me as I answer some common question that have come up since our recent pricing changes and structure have been implemented.

Cobalt Apps New Pricing Structure FAQ’s

Q: I renewed my license early and see that my license will auto-renew a year from that renewal date, even though I know my license should not expire for several months. Did I just shorten my license period by renewing early?

A: No, your license period will not be shortened by renewing early. If you have 3 months left on your license, for example, and renew it 3 month early, then your license will now have 1 year and 3 months left until it expires. However, since we now have a subscription based pricing system in place, that auto-renews yearly (unless canceled, of course), then the license will simply auto-renew a year after the early renewal, not at the time the license is set to expire. So in this example your license would auto-renew 3 months before the license expires, each year until canceled. (Note: We use Easy Digital Downloads for our ecommerce solution so these specifics are based on the way they’ve setup their solution.)

Q: I want to renew before your remove the 40% renewal discount so I can lock into that deal. If I do so, does that discount just take effect that first year, or year after year until I cancel my subscription?

A: The latter. If you renew before we remove the 40% renewal discount (which will be on October 13th) then that license will be locked into a yearly renewal discount of 40% until you cancel your subscription.

Q: I want to upgrade my Cobalt Apps product to All Access (or in some cases from Child Themer to Themer Pro), but can’t figure out how to do so?

A: To upgrade your Cobalt Apps product you simply need to login to your “My Account” page on and then click the “View License” link at the top-right, and then click the “View Upgrades” link next to the product in question. That should take you to a page where you can upgrade your product.

Q: I have a license that was extended to multiple years or is set to “lifetime” based on a past promotion, do these pricing changes affect these extended licenses?

A: Only if you upgrade them to All Access. In other words, if you wanted All Access, and wanted to take advantage of the upgrade discount by upgrading from one of those extended licensed products, then you would get the upgrade discount, but you would also convert that extended license into a yearly All Access license. So if you want to keep that extended license you should just do nothing to it. And if you still want to purchase All Access before October 13th so you can lock into the 40% yearly renewal discount, then you’d just need to purchase that All Access license as a regular purchase (not an upgrade), or upgrade to All Access from a different product that doesn’t have that extended license you’re concerned about.

Q: When exactly are you going to remove the 40% renewal discount?

A: October 13th, 2017.

Q: I’m still not totally clear about how these different tools work or which one would best suit my needs, or if any of them work well together, etc..?

A: I just created a screencast for each product, answering these kinds of questions and explaining how they work, so be sure to go to the various product pages and scroll to the bottom to check those out.

Those were to the main FAQ’s, but if you still need clarification don’t hesitate to post in the comments, making sure to read through them in case I’ve already answered that question there. As always, I appreciate all the constructive feedback regarding the changes I’ve made in the past few weeks and look forward to get everyone caught up and clarified. 🙂

18 comments on “Clarifying The Recent Changes To Our Pricing Structure”

  1. Hey Eric, this is a question specific to my situation, so hope it’s ok to post here. I have Dynamik & Extender, currently both renewed on the discount. Can you confirm what the cost would be to keep these running as they are compared to if I upgraded to All Access – I’m a little confused as to the difference?
    If it is more appropriate to email me then please do
    Chris Adams (fibdes)

    1. DWB ($99) + Extender ($69) = $168 – 40% (renewal discount) = $100.80/yr
      Cobalt All Access ($199) – 40% = $119.40/yr

      So All Access is less than $20 more a year if locked into the 40% renewal discount.

      1. Hey Eric, only just picked up the thread here. Been busy. So – I’ve gone through to my account, picked the most recent invoice and then gone to View Licences > View Upgrades and found the upgrade to All Access at $130. then I went to the earlier invoice and did the same process, the upgrade to All Access is $100. Added complication is that my current licences (Dynamik & Genesis Extender) have different expires – Dynamik is August 7, 2019, Extender is June 27, 2018.
        So… I want to know which one to click (obv want to go with the $100 one!) and also want to know if my All Access licence will then just be until next year or if my current 2 years worth of Dynamik license is retained till 2019? So sorry if you have answered this type of query a thousand times.
        Thanks in advance for your clarification!
        Chris – fibdes.
        Again, please email me if you need to answer this specifically with my account details.

        1. Hey Chris, upgrade from your Dynamik license. That will give you the $99 discount and retain that license’s expiration date. But let me know if that ends up not being the case and I’ll fix it for you.

  2. I purchased a Lifetime All Access license when that was still an option. While the three recently added products (OceanWP Extender, Freelance Extender, and Themer Pro) show up in my list of products, no license key is provided for them. How do I get the keys?

    1. All you need is your Cobalt All Access license. If you have that then you’re all set since that will activate ALL of your products and is one of the benefits of having “All Access”.

  3. Since the Equifax breach, we no longer will allow use of credit cards for online buying. We don’t want anyone storing our credit cards. We will only use PayPal for online buying. Obviously, for auto-renew you have to keep our card. So, can one opt-out of auto-renew such that you do not keep any record of our CC? (FYI, for in-person buying we only use Apple-Pay or cash.)

    1. I just contacted the devs over at Easy Digital Downloads (our ecommerce solution) to ask about this and this was their response:

      “The card data is saved to Stripe’s servers anytime a subscription is purchased. The numbers are never stored on your site.

      PayPal subscriptions do not store any card numbers.”

      So as you can see there are no stored CC numbers on this site.

  4. I must say your after thought on the extender video is really useful -where you compare and contrast the themer pro and the extender plugins. I’ve always avoided using child themes – because when the client comes back for changes even for minor stuff – I had to make sure I had an up-to-date staging version and then make the changes and update the child – an unnecessary overhead. So am I right that I could use themer pro to create a child theme – and then later use the extender to make updates if required without having to create a new child?

    1. “So am I right that I could use themer pro to create a child theme – and then later use the extender to make updates if required without having to create a new child?”

      Yes, that’s one of the intended uses for that combo. Just note that Extender is not editing or adding to the Child Theme files like Themer Pro, but adds customizations to it’s own /extender/ folder that remains independent of the theme itself, which makes it ideal for those “post production” tweaks that can be sometimes more challenging when working exclusively with the Child Theme.

  5. Hi Eric. I have been away from working on my website for quite a while. So I am surprised to find that the Cobalt WP Community Pro Membership site does not even exist any longer. What happened to this idea? Is it integrated into some other product of area of your website? Thanks.

  6. Hi Eric,
    I’m currently using GP Extender but would like to upgrade to All Access which it looks like I can do fo $130 from my dashboard. Can you tell me, if I upgrade before the deadline, what will be the yearly renewal cost for the All Access license?

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